The division currently employs 30,000 employees.

According to The Information, Google plans to reorganize its ad sales division, likely through layoffs and reassignments. Earlier, Sean Downey, who oversees advertising sales to large clients in the US, confirmed the restructuring of his team, without specifying whether there would be a reduction.

During the artificial intelligence boom, Google plans to increasingly rely on machine learning to sell advertising to customers, particularly in search, YouTube and other services.

In January, Alphabet announced plans to cut 12,000 jobs worldwide, equivalent to 6% of the company's global workforce. In June, Google laid off employees at mapping app Waze as it merged the program's advertising system with Google Ads technology.